Media Ecology

Any environment is altered with the introduction of technology. Media ecology provides insight into the symbiotic relationship between media and society. Technology, of course, is an integral element to society, and it would be a mistake to assume the term technology implies only to the world of gigs and blogs. To understand the term more accurately, and to apply its implications over a broader range, it is crucial to view its use as: “the science of the application of knowledge to practical purposes” (Dictionary.com). However, for current purposes, I use technology in describing the presence of a digital interface. Further, it would be a mistake to simply describe technological effects through an additive approach. The study of media ecology has brought to light such limited views. To understand the implications of an interface, it is necessary to discuss its effect on the total environment. Thus, a media ecological awareness becomes increasingly important.

Lance Strate’s essay, A Media Ecology Review, addresses the interdisciplinary foundations to media ecology. The isolative characteristic of an interface biases message transportation and warrants further investigation through a media ecological perspective. Emphasis on a particular characteristic, unique to any environment or paradigm, helps to explain and shape its assumptions, conclusions and people. Until recently, media ecology had no name. The naming of the field explicitly acknowledged its existence. The foundations and premise to an ecological perspective, however, is of ancient descent. The (official) name may be new but the approach is, definitely, not. In fact, by naming the field, media ecologist somewhat close the system—which contradicts its defining characteristic of openness. Nevertheless, new explorations in media ecology allow for continuing inquiry into, among other topics, the field of knowledge.